By Karl Worner, Founder of ohKarl. 15+ years in digital marketing, specialising in SEO, AEO, and GEO. Last updated 16 June 2026. You have been quoted by three agencies. One says R8,000 a month, one says R45,000, and the third will not give you a number until you book...
Quick version: Google has put AEO and GEO into its own documentation and called them “still SEO.” It also told everyone which AI-search tactics to stop wasting money on. Here’s what Google actually said, what it means for South African business...
By Karl Worner, Founder of ohKarl. 15+ years in digital marketing, specialising in SEO, AEO, and GEO. Last updated 11 June 2026. Picture the end of the month. You are staring at a marketing invoice, wondering what it actually bought you, because the phone is not...
Quick version: You can build a website with AI in minutes now, and this week OpenAI made it even easier. Here’s an honest answer on whether you should, what AI does well, what it still can’t do, and the three things worth checking before you skip the...
By Karl Worner, Founder of ohKarl. 15+ years in digital marketing, specialising in SEO, AEO, and GEO. Last updated 9 June 2026. Most of the AI-powered SEO prices you are reading online are written for American businesses, in dollars, for markets that look nothing like...
By Karl Worner, Founder of ohKarl. 15+ years in digital marketing, specialising in SEO, AEO, and GEO. Last updated 28 May 2026. Roughly 78% of marketers say social media has grown their brand exposure. Yet half the SA small business owners I speak to in KwaZulu-Natal...
By Karl Worner, Founder of ohKarl. 15+ years in digital marketing, specialising in SEO, AEO, and GEO. Last updated 26 May 2026. AI search engines now answer roughly 30% of informational queries without sending a single click to your website, and iOS privacy prompts...
The short versionGoogle rebuilt the way Search works in 72 hours last week. Most people missed it.The list of blue links is being replaced by AI answers that quote two or three sites.AI Overviews now appear on 48% of Google searches, up from 34.5% in December. A 58%...
By Karl Worner, Founder of ohKarl. 15+ years in digital marketing, specialising in SEO, AEO, and GEO. Last updated 18 May 2026. Semrush just analysed 89,000 LinkedIn URLs cited inside ChatGPT, Google AI Mode and Perplexity. LinkedIn now sits at number two on the...
By Karl Worner, Founder of ohKarl. 15+ years in digital marketing, specialising in SEO, AEO, and GEO. Last updated 21 May 2026. It is 4pm on a Friday in Ballito. Your new logo lands in your inbox, and your stomach drops. The graphic designer you picked from a...
